Category Archives: Articles

Conspicuous Consumption of the Leisure Class: Veblen’s Critique and Adorno’s Rejoinder in the Twenty First Century

 

Thorstein Veblen’s The Theory of the Leisure Class stands as a testament to both insightful social commentary and an unquestioning dogmatism of its contents in everyday academic discourse which verges on the commonsensical. Written at a time when the excesses of so-called late capitalism or postmodernity could scarcely be imagined by even the most gifted of social critics, Veblen’s belligerent and bombastic volume shatters the idyllic ambiance of the era with a scathing critique reaching back through the historical development of leisure and barbaric culture, as well as, unintentionally perhaps, into the future of consumer society. So powerful were his statements that one can even find mainstream media outlets parroting the famous concept of conspicuous consumption as they simultaneously peddle advertising slots to companies moving products through the ideological reflections of what consumption of these products might blissfully entail (a beautiful woman suddenly being interested in a geeky young chap just for using a body spray, for example). The empirical relevance of the concept in contemporary society is puzzlingly remarkable considering the original volume, as Veblen wrote it, is bereft of any empirical or theoretical citations, justified by the author by invoking the commonsensicality of the historical and empirical data, but also the onto-epistemological foundations on which Veblen’s thought rests.

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The Hipster Labor of Conspicuous Leisure

Thorstein Veblen’s greatest conceptual achievement was conspicuous consumption, a term that has passed into general common sense. But on my reading, his discussion of conspicuous leisure resonated more with the contemporary moment. These terms are, of course, interrelated: for Veblen, conspicuous consumption serves to indicate one’s conspicuous leisure time, and therefore the absence of any need to produce. Both amount to displays of waste:

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Leisure, the Sacred Gesture, and Human Dignity: Thorstein Veblen and Josef Pieper’s Understandings of Leisure

 

Thorstein Veblen’s The Theory of the Leisure Class sets out very specific definitions of words that we think we understand, use on a regular basis, and for which believe we know the definitions. However, Veblen challenges these assumptions, providing us with a new set of terms such, as “conspicuous consumption” and “vicarious leisure” as well as new definitions for familiar words and phrases that we thought we understood.  One of these terms, and the definition that he gives for it, in many ways determines the entire text: “leisure.” The Oxford English Dictionary provides us with a definition of this word that would have been in place when Veblen was writing at the turn of the last century. The dictionary defines the word this way: “The state of having time at one’s own disposal; time which one can spend as one pleases; free or unoccupied time.” However, Veblen demonstrates how our society, in particular our capitalist, pecuniary society, has altered our understanding of this word as it has warped our understanding of what is often considered its opposite: work.

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Poor Plenum: Veblen and The Economics of Philosophy

 

Thorstein Veblen’s genealogy of leisure, echoing a method perfected by both Friedrich Nietzsche and Sigmund Freud, works to continually pull back into the domain of “vulgar” conditions and impulses–a general economy of bodies, forces and classes–all things high-flown, decent, and untouchable (vi, 1994). The ambit of Veblen’s theory is such that it allows him to economically determine or “vulgarize” a whole series of seemingly disparate hegemonic practices now suddenly clustered and nameable along the axis separating leisure from labour. War, marriage, priestly service, governance, manners, sport are all absorbed into the debasing mill of emulation, the putative nobility or highness of each revealed as one long extended variation on power, avarice, and “exploit”(12). The state, the rich, the church, to say nothing of inherited bourgeois mores and conventions, all discover their beginnings in a shared history of repressed status and envy. Like all creatively designed systems, this is a project as ingenious as it is limiting and clumsy. That which stands to be lost in terms of sociological nuance returns in the form of a certain satiric elegance and universality, a critical breadth and incisiveness that we have not seen since the likes of Buñuel’s The Discreet Charms of the Bourgeoisie, but which once characterized fully the rich power and sloppiness of the entire surrealist moment. It has not since been as easy as we might think to defrock pope, banker, bureaucrat and general all at once.

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Thorstein Veblen and the ‘Spirit’ of Capitalism

 

Thorstein Veblen’s analysis of America’s capitalist society in The Theory of the Leisure Class contains one chapter toward the end of his argument on religion, or, as he articulates it, “devout observances” (191).  The substance of Veblen’s critique of religion fits well within his larger treatment of the leisure class—indeed, the forces at work in religion seem to mirror much of what he finds wrong with capitalist societies.  But, Veblen also brackets his critique of religion to distinguish it from a more general, spiritual dimension, referenced elsewhere throughout his work.  In what follows, I discuss Veblen’s critique of religion and consider ways in which Veblen’s analysis and vision for capitalism contains a spiritual dimension.

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MICHAEL BERUBE RESPONDS: The Left at Bay

I want to thank Gabriel Brahm and Politics and Culture not only for putting together this remarkable series of responses to The Left at War, but for reading my book in the first place.  This is no pro forma gesture of gratitude on my part: my book has gotten a couple of engaging reviews in the US, and three or four thoughtful reviews abroad (including, apparently, a two-page spread in Norway’s third-largest daily), but by the time these reviews arrived, I had acclimated myself to the thought that The Left at War was going to go down as an unpleasant and largely irrelevant piece of work.  So the experience of reading these review essays was slightly surreal.

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The Post-Left at War & the Cultural Studies Approach to U.S. Foreign Policy & International Relations

Writing in the pages of Dissent in 2005, noted political scientist Andrei S. Markovits identifies a two-ply composite “litmus test” of left political identity in recent times: knee-jerk opposition to the United States and Israel.  Since 1989/90, as Markovits observes,

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Whose Left, Which War? A Comment from Jerusalem

When Gabriel Brahm suggested I write a review-essay concerning Michael Bérubé’s The Left at War, I was intrigued, both tempted and apprehensive. So I read it, and it made fascinating reading. After finishing, though, I realized that my hesitations were well founded. As I was working my way through the approximately three hundred pages of this dense and sometimes hermetic (for me) text, it was becoming ever-clearer that the best I can do is share with the reader a few reflections, impressions, puzzlements and questions, which arose during my reading. In other words, what follows is not a “review” in the habitual sense of the word, but a response to Bérubé. I shall not weigh the force of all the arguments, nor shall I measure the accuracy of the empirical evidence given to support them. I shall also not comment on the overall coherence or reasonableness of the general position nor judge its truthfulness.  I want to discuss instead some things that concern me about the book.

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Operation New Dawn: The Iraq War Debate Seven Years Later

Seven years after the start of the war, and more than eight years since the beginning of the build-up for war, there is still, perhaps, no more controversial topic in American foreign policy than the decision to invade Iraq during the spring of 2003.  American soldiers are still fighting and dying there and while it seems that the situation is slowly getting better, there is little to show that it is truly stable.

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The (Heterodox) Left at Peace: Or, Breaking Up is Hard to Do

Don’t take your love away from me
Don’t you leave my heart in misery
If you go then I’ll be blue
‘Cause breaking up is hard to do
“Breaking Up is Hard to Do,” by Neil Sedaka

Michael Bérubé and Neil Sedaka share few commonalities. For one, unlike the aging crooner, the accomplished academician-cum-public intellectual is relevant. Forgoing the narrow confines of the academic publishing world, Bérubé has followed his 2006 What’s Liberal About the Liberal Arts? with another work aimed at a broad audience, The Left at War. Equal parts history of cultural studies, intellectual geography, and bare-knuckled smack down; Bérubé’s book exposes the Manichean left’s shoddy intellectual underpinnings. At its root, however, The Left at War is a really, really long breakup note.

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